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Ceramic Tiles Market of Bangladesh

} Posted on Apr 13, 19

Marketing Aspect

At present, there is a substantial supply gap in the country for ceramic tiles. The demand is also increasing with the tremendous growth in the housing and real estate development and change of construction patterns and habits of the people. Moreover, there are export potentialities of tiles. Ceramic tiles are used for the beautification of building floors, interior, and exterior building walls, the floor of hospitals and health clinics, the floor of mosques and commercial centers, and floors of chemical processing industrial building. Ceramic tiles are better substitutes for mosaics. Developers of flats and apartments, affluent class of people, high-income group, people in the upper strata of the society with aesthetic values, and various public and private establishments are the users of these tiles. Because, ceramic tiles enhance the beautification of buildings, durable, easily replaceable, and less expensive than mosaic. The demand for tiles is increasing everywhere in Dhaka and all Divisional Head Quarters and other major cities and industrial and commercial centers in the country.

Target Market

The proposed project will be a ceramic tiles manufacturing industry. There will be a complete line for producing ceramic wall tiles and floor tiles. Floor and wall tiles have a superior edge in terms of quality, hygiene, and aesthetic over competing alternatives. At present, there is a substantial supply gap in the country for ceramic tiles. The demand is also increasing with the tremendous growth in the housing and real estate development and change of construction patterns and habits of the people. Moreover, there are export potentialities of tiles.

Tiles Market of Bangladesh

With a view to forecasting demand, apparent consumption has been considered as the basis because of total qty. of tiles which enter the market through wholesalers & retail shops eventually find consumption. Existing supply originates from 2 major sources:
i) Domestic production from existing factories and
ii) Imports